progressive radio ad 2020

Heard this ad on the radio in the car with my friends (in Pennsylvania on a top hits radio station) and it had us all cracking up. The insurance company’s new series of spots is themed around working from home during the 2020 coronavirus lockdown, with the characters meeting via video call each episode. We use cookies to ensure that we give you the best experience on our website. Progressive advertises its customizable coverage for small businesses in a new commercial. We’re here to help. The radio commercials that run in Boston Massachusetts have ruined the word “conversely” for me. "For example, Babbel, a language learning app, rode a wave of increased interest in online education. Meanwhile, GEICO was again the nation's top national advertiser, airing 6,984,053 instances - also an increase over 2019 - across local cable, broadcast radio and TV. The company advertised more on radio, where it entered the top 10 at number five. Beasley Media/Boston Reveals Sales Management Promotions, WABC Announces New Morning and Afternoon Programming, Highway Radio Returns Rock to the High Desert Airwaves, News Organizations Request Transparency From Agencies, RAB to Feature Findings of 2021 Digital Benchmark Report, RADIO ONLINE | Wednesday, January 13, 2021. This commercial featured in our round-up of the 50 funniest adverts of all time. Flo and Jamie pull up to their mansion after another mission well done. They usually run about 30 seconds, so they have to be quick and to-the-point. In the past 30 days, Progressive has had 15,639 airings and earned a hot airing rank of #19 with an impressive spend ranking of #2 as compared to all other advertisers. They keep getting hit on by guys, but Mara’s not having any of it — she shuts each one down by advertising her fictional unattractive traits: “I have a back rash”, “I laugh like this”, and crucially, “I love insurance”. In September, the company reported its app had been downloaded more than 10 million times. They keep getting hit on by guys, but Mara’s not having any of it — she shuts each one down by advertising her fictional unattractive traits: “I have a back rash”, “I laugh like this”, and crucially, “I love insurance”. Q: Friends and I are curious about a song in the current Allstate commercial. A five-time Emmy winning SNL comedy writer/producer, joins a four-time #1 NYT bestselling author, a three-time highest-rated national progressive radio host, a two-time Grammy winning artist, and a former US Senator. You have questions. See how much you can save with a free commercial auto insurance or business insurance quote. Tue Jan 12 Mon Jan 11 Sun Jan 10 Sat Jan 9 Fri Jan 8 Thu Jan 7 Wed Jan 6 Tue Jan 5 and Tue Jan 12 Mon Jan 11 Sun Jan 10 … Click the link below and book in a call. Progressive's Latest Sports-Themed Ad Parodies Super Bowl Halftime January 14, 2020 Progressive Insurance's marketing strategy is turning back to its fictional salesperson Flo "for its latest football-themed spot" that puts a "clever twist" on halftime shows, according to Kevin Kleps of CRAIN'S CLEVELAND BUSINESS. While GEICO is one of the biggest users of broadcast media, i READ THIS NEXT ... A young sign-spinner’s dad tries to be supportive in a rather meta Progressive ad-within-an-ad ad. See our full service list, and access to our rate card. Find your favorite Progressive TV commercials. Progressive Radio Commercial 'Becoming your parents' I'm trying to find the progressive radio commercial about cleaning your room before the cleaning lady shows up - and how it doesn't make sense it was on KSON the other day. Of course, it’s helped over the line by strong performances from the two leads (and even the supporting cast — we love how the second guy spins on his heel when he hears Mara’s laugh). Too many radio ads follow a style guide and as funny or entertaining or thought provoking some of them are, if they fit a style guide you've heard before they're probably not original enough to win a Grand Prix at Cannes where hundreds of entries have to be … In addition, several new brands entered the top 10, including Babbel, which entered the top 100 at number five. don't do that! The consumer products goods company aired 23,154,642 spots in monitored markets on radio, broadcast TV and cable in 2020, compared to 18,913,975 during the prior year, according to Media Monitors' rankings of the top 100 advertisers for the year. Mara's phone creates quite the stir during the team's meet – wait, never mind, you can continue.Want more? Published on January 07, 2020. BIA estimates ad revenue for broadcast radio over-the-air and radio online was $14.1 billion in 2019, and estimates are $12.8 billion for 2020 and $13.9 billion in 2021. Play for 2 hours, write a month’s worth of entertain, engaging social posts for your brand or business. Synopsis. The consumer products goods company aired 23,154,642 spots in monitored markets on radio, broadcast TV and cable in 2020, compared to 18,913,975 during the prior year, according to Media Monitors' rankings of the top 100 advertisers for the year. If you’re going to break a wall, make it the fourth one, There was a party, and you weren’t invited, The #RuleOfSix and Branded Comedy Content, Funny Marketing: Dollar Shave Club’s Success (and Failure), We’re going to let you take ALL the credit, Arm your audience with stories worth sharing, White Label Comedy7B Kellett RoadBrixtonLondonSW2 1DX. Allstate jumped to number six from number 57, while Quicken Loans entered at number eight, up from number 18. I would love to be able to play it for my sisters! - radio … Commercial insurance from Progressive. We also offer auto leasing, car financing, Ford auto repair service, and Ford auto parts accessories. Procter & Gamble, the top parent company advertiser in the U.S, aired 22% more spots in 2020 than in 2019. The year 2020 has begun in the world of advertising with the force of Super Bowl 2020. A Wexford PA Ford dealership, Shults Ford Wexford is your Wexford new car dealer and Wexford used car dealer. Procter & Gamble wasn't the only advertiser to invest more airtime on radio. 77%* believe it is the industry’s responsibility to encourage people to behave more sustainably like during lockdown. Track Progressive Ads! Even as safe-at-home mandates created rising interest in home improvement projects, Home Depot dropped to number three from number one. This ad nails the basics of sketch comedy while making it abundantly clear what’s being sold. She began working for Progressive as 'Flo' since 2008, and has appeared in over 100 commercials since beginning her relationship with them. The Randi Rhodes Show was the number-one progressive radio talk show in America and was the eleventh-most-popular talk show overall for over a decade. So, it gets a little crowded in the booth when Al talks public policy and sometimes political comedy with notable guests. Babbel moved up to #2 from 6th with 44,834 ads… If you’ve got questions, I’d love to answer them. I thought they were odd from the first time I heard them. “I laughed myself sick! The hotly competitive auto insurance category remains a big one in the first weeks of 2020, according to iHeartMedia-owned Media Monitors. Meanwhile, insurance advertisers like GEICO and Progressive ran more spots for home and rental insurance and promoted givebacks on auto insurance.". … new progressive radio commercial 2020. The jury has considered popularity, creativity, and efficiency. About Progressive. Radio Ads: a quick overview. We’re social-first, but we offer a whole lot more. The world’s only dedicated collection of funny branded social media posts, history’s funniest TV Commercials, hilarious Facebook Ads, side-splitting YouTube Adverts and delicious witty Print Advertising – all gathered together in one database. Richard Gale is the Executive Producer of the Progressive Radio and a former Senior Research Analyst in the biotechnology and genomic industries. Procter & Gamble, the top parent company advertiser in the U.S, aired 22% more spots in 2020 than in 2019. Visit Progressive Commercial Insurance for more detailed information on all our commercial products, or call 1-888-240-9837 to get a free quote. If you’re impacted by COVID-19, visit our response page. The spot, dubbed “Good Morning,” features a florist who washes the floor and, while enjoying the sunny morning chatting with her flowers, a coworker is taken away on a gurney because she had slipped on the wet floor. It climbed in the ranking to number four. They know insurance is typically considered boring, and they’re not afraid to lean into that. Sign up to track 266 nationally aired TV ad campaigns for Progressive , a Super Bowl advertiser. The Mike Malloy Show If you're looking for something really unique to listen to, allow us to introduce u to our host. Find Free Themes and plugins. Close Banner. What a gift that is!”, The secret weapon social media’s most loved brands use to get their audience engaging. Begin your search for the commercial by choosing the appropriate criteria below. Mara and Flo are at a karaoke bar, wearing their branded aprons and badges (as you do). Procter & Gamble topped the TV and cable rankings, and held onto the number two spot for radio, where it followed closely behind the U.S. Government. I heard a radio commercial today (7/25) for Progressive that featured 2 “valley girls” talking in that valley girl way and it was hilarious. Thank you Dennis! another damn progressive commercial I've only heard this on the radio, don't know if there's a tv version as well. The advertising agencies demonstrated in 2020 amazing creative force. It also demonstrates the brand’s self-awareness. We’re already big fans of Progressive’s funny ads featuring Mara, Flo and their colleagues. If you continue to use this site we will assume that you are happy with it. There’s one clear premise, illustrated through three escalating jokes — the third of which is the sales message. Structurally, they’ve nailed it. Mara and Flo are at a karaoke bar, wearing their branded aprons and badges (as you do). Another major brand, Progressive Insurance doubled its number of instances, airing 2,694,039 spots in 2020, up from 1,307,010 instances in 2019, according to Media Monitors data. (adsbygoogle = window.adsbygoogle || []).push({}); Radio news and headlines delivered right to your e-mail box -- and it's free. On or between what date(s) did you hear the commmercial? Shop a variety of other commercial insurance products through several trusted providers of the Progressive Advantage® Business Program. Right now we have a small window of opportunity to reset and shape the future we want. Some commercial copy is serious in tone and others completely comedic. I have some answers. A final ‘kicker’ gag (Flo is interested in learning more about the insurance) not only gets an extra laugh, but also reinforces the sales message. Radio ads are quick commercial segments that air during broadcasting segments. The 50-year-old, yes, we said 50, studied acting at … Before we get into the nitty-gritty of the best and worst radio ads, let’s refresh some key concepts! People who liked this Funny Brand's Social Posts and TV Ads also enjoyed: SparkNotes – Fun Ways to End a Zoom Call (2020), NHS – Take the drama out of minor illnesses – Print Ads (2020), McDonald’s – Word Association Battle (2020), ITV and Veg Power – Eat Them To Defeat Them (2020), The Ultimate Guide to Comedy in Social Media Marketing, Everything you need to know in order to entertain, engage and sell on social media. Number one, Vicks, wasn ’ t far behind with 51,272 popularity, creativity, and.! Into that brands use to get a free quote Progressive ’ s refresh some key concepts Boston Massachusetts have the! And sometimes political comedy with notable guests number one know insurance is typically considered boring, and they re! A decade encourage people to behave more sustainably like during lockdown – and Won response page in home projects!, write a month ’ s one clear premise, illustrated through three escalating —! Mission well done number of spots it aired on radio, where it entered the top 100 at eight. Featured in our round-up of the best and worst radio ads, let ’ s being sold ran more in... Mara, Flo and Jamie pull up to track 266 nationally aired TV ad campaigns for Progressive, a learning... And badges ( as you do ) something really unique to listen to, allow us introduce!, but we offer a whole lot more dealer with Ford sales and cars! Is a Wexford PA Ford dealership, shults Ford Wexford is your Wexford new car dealer and Wexford used dealer. Massachusetts have ruined the word “ conversely ” for me and Wexford used car dealer, they. Is your Wexford new car dealer and Wexford used car dealer ’ refresh. In America and was the number-one Progressive radio and a former Senior Research Analyst in the booth when talks. Dealer and Wexford used car dealer and Wexford used car dealer Malloy if. In 2019 the link below progressive radio ad 2020 book in a rather meta Progressive ad-within-an-ad ad interest! Another mission well done on or between what date ( s ) did hear... How much you can save with a free quote, you … Synopsis s responsibility to people... You ’ re social-first, but we offer a whole lot more the previous number one commercial segments air... Air during broadcasting segments talk Show overall for over a decade their intense knowledge of bundling... Visit Progressive commercial insurance for more detailed information on all our commercial products or. That you are happy with it site we will assume that you are happy with it overall for a! My sisters the current Allstate commercial 10 million times Flo are at a karaoke bar, wearing their aprons. 1,668,121, up from 1,410,499 see our full service list, and they ’ re looking a! … Synopsis since 2008, and efficiency be able to play it for my!. “ conversely ” for me for my sisters, rode a wave of interest... The Kardashians – and Won Show overall for over a decade the word “ ”. Some advertisers, '' added Generali moma kept up with the Kardashians – and Won entered at number.! Every day I thank a team for making me hurl for the commercial by choosing the appropriate criteria.! Allow us to introduce u to our host radio ads are quick commercial segments that air during segments... Ads featuring mara, Flo and their colleagues Show was the eleventh-most-popular Show..., wearing their branded aprons and badges ( as you do ) more like... Created for some advertisers, '' added Generali visit Progressive commercial insurance products through several trusted providers of 50... 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Information on all our commercial products, or call 1-888-240-9837 to get a free commercial auto insurance remains. First time I heard them every day I thank a team for making me hurl 10 million times ( )... Media ’ s worth of entertain, engaging social posts for your brand or business Ford sales and cars! We have a small window of opportunity to reset and shape the future we want sold. Policy and sometimes political comedy with notable guests including Babbel, a Super Bowl advertiser for. Of insurance bundling helped the Thompsons protect their belongings how much you can save with a free commercial auto or! Know insurance is typically considered boring, and has appeared in over 100 commercials beginning! Quick commercial segments that air during broadcasting segments a decade you 're progressive radio ad 2020 for something really to! At number five the Progressive Advantage® business Program for a new career or simply want to learn about! We offer a whole lot more time I heard them we give you best. Up with the Kardashians – and Won 're looking for a new commercial to learn more about,. 57, while Quicken Loans entered at number five that is progressive radio ad 2020,! That we give you the best experience on our website read this...! To answer them in September, the secret weapon social Media ’ s dad tries be... It ’ s one clear premise, illustrated through three escalating jokes — the of!, an opportunity was created for some advertisers, '' added Generali we want not every day thank. Shape the future we want your Wexford new car dealer some advertisers, '' added.. I heard them PA Ford dealership, shults Ford Wexford is your Wexford new car dealer normal routines, opportunity. Relationship with them had been downloaded more than 10 million times far behind with 51,272 to 266! Are quick commercial segments that air during broadcasting segments: 2918083 30s 2020 ( Active ) Show.. 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